Selected work
Campaigns, not galleries.
AllBrand PRCorporate CommunicationsFilm & EntertainmentPersonal & Celebrity PRSocial MediaEventsSocial ImpactCultural Initiatives
Film & EntertainmentView case study Hitendra Kapopara — 'Milo Na Tum'
A single launch that filled the room twice
A media interaction and launch event for Hitendra Kapopara's single 'Milo Na Tum', featuring Tina Ahuja and Gajendra Verma, that drew a wider guest list than the song's own credited artists.
Film & EntertainmentView case study Ravinder Jeet Dariya — 'Mushkil: Fear Behind You'
A horror film's premiere, worked like three launches
Premiere and song-launch coverage across 2019 for 'Mushkil: Fear Behind You', produced by Ravinder Jeet Dariya — a dedicated premiere party plus two separate song launches, including 'Yun Hi Nahin'.
Film & EntertainmentView case study Thackeray (2019 film)
Placing 'Thackeray' on the front page
A three-week print push around the theatrical release of 'Thackeray', placing coverage in 198 separate publications — national English dailies alongside Marathi and Hindi regional press — for a release built on regional cultural resonance as much as star power.
