Public Relations
Media strategy, press outreach, spokesperson positioning, announcements and reputation management — grounded in relationships that already exist, not lists that are bought.
Public RelationsMedia · Public Relations · Social Communications
Stories that get seen.
Reputations that get remembered.
Naarad brings media relations, public relations, social media, content and cultural influence together to help brands and personalities become relevant, credible and visible.
About Naarad
Communication has changed.
Influence has not.
A story no longer travels through one channel. It moves between a newsroom, a timeline, a group chat and a living room in the same afternoon. Naarad works across all of them at once, so a brand is not saying one thing to journalists and something else to audiences.
Our work sits at the meeting point of media relationships, editorial judgement and social behaviour. We build narratives that editors want to publish, that creators want to carry forward, and that audiences remember long after the coverage cycle ends. Every engagement begins with the same question: what should people believe about you, and what evidence will make them believe it?
12+Years in practice
5K+Campaigns delivered
200+Media relationships
5,378Users
721Videos
9,158Likes
783Shares
Services
Three practices,
one narrative.
Media & Entertainment
Film, streaming and personality publicity — release planning, junkets, trailer moments, festival presence and the long tail of coverage after opening weekend.
Media & EntertainmentSocial Media & Digital
Always-on content, creator partnerships, community management and platform-native storytelling that turns a single announcement into a conversation people join.
Social Media & DigitalInfluencer & Creator MarketingBrand Strategy & ContentEvents & ActivationsCrisis & Reputation ManagementPersonal & Celebrity PRCorporate Communications
Selected work
Campaigns, not galleries.
Film & EntertainmentView case study Ravinder Jeet Dariya — 'Mushkil: Fear Behind You'
A horror film's premiere, worked like three launches
Premiere and song-launch coverage across 2019 for 'Mushkil: Fear Behind You', produced by Ravinder Jeet Dariya — a dedicated premiere party plus two separate song launches, including 'Yun Hi Nahin'.
EventsView case study Coconut Theatre — '3 Cheers!'
A play premiere with a red-carpet guest list
Premiere-night coverage for Coconut Theatre's play '3 Cheers!', produced by Rashmin Majithia and directed by Paritosh Painter, on 5 March 2020 — attended by names better known from television and film than the stage.
Film & EntertainmentView case study Hitendra Kapopara — 'Milo Na Tum'
A single launch that filled the room twice
A media interaction and launch event for Hitendra Kapopara's single 'Milo Na Tum', featuring Tina Ahuja and Gajendra Verma, that drew a wider guest list than the song's own credited artists.
Film & EntertainmentView case study Thackeray (2019 film)
Placing 'Thackeray' on the front page
A three-week print push around the theatrical release of 'Thackeray', placing coverage in 198 separate publications — national English dailies alongside Marathi and Hindi regional press — for a release built on regional cultural resonance as much as star power.
Selected impact campaign
MEGA Foundation — Make Earth Green Again
An environmental-restoration and youth-mobilisation initiative working to reverse ecological damage across India, from mass afforestation to disaster relief.
Read the full campaign- Over 100,000 saplings distributed to farmers in the Cauvery Delta region
- More than 500,000 native trees planted using the Miyawaki technique
- Close to 100 villages rehabilitated and lakes desilted after Cyclone Gaja
- 68+ awards, including the Economic Times Icon Award and the Life's Real Heroes Award
Why Naarad
Four things clients keep
coming back for.
Media intelligence
We know which desk, which reporter and which week a story belongs to — and when it should wait.
Cultural understanding
Language, region and context shape reception. We plan for the audience that actually exists.
Integrated execution
Press, social, content and events run from one plan and one team, so nothing contradicts itself.
Reputation-first thinking
Short-term attention is easy. We protect the position a brand will still need in three years.
Media room
Coverage, kept on record.
Every clipping is filed with its publication, date, client and format, so coverage can be found rather than scrolled through.
Print
Print
Print
Print
PrintBombay Times
Amaan Ali Bangash featured in Bombay Times
02 August 2019 · Amaan Ali BangashView clipping
PrintNavbharat Times (NBT)
NBT Utsav Awards 2019 covered in Navbharat Times
28 July 2019 · NBT Utsav Awards 2019View clippingFollow along
Live from Naarad’s feeds.
Start a conversation
Your story deserves
the right audience.
Tell us what you are launching, defending or rebuilding. We will come back with a point of view, not a template deck.